Google Adwords Courses in Hereford

Google Adwords are a great way to increase the visibility of your website in Google – and drive targeted traffic and customers to it. The Adwords market is becoming increasingly competitive and you need to create an effective strategy – otherwise you will be spending your money and not getting enough return.

Google Adwords Training Course

This jargon free Google Adwords course shows you how to create successful search campaigns, explore best practice tools and techniques and learn how you can get the most out of Google Ad-words. This workshop is tailored to suit your individual business, so expect to go away with a Google Adwords implementation plan for your business.
Date: To be agreed with the delegate/s
Venue: Delegates place of work/business
How many delegates: 1 – 8
Laptop Required: Yes
Course provided by: Online Seller UK
Terms and Conditions

Who is this course suited to?

People with experience of offline marketing. People who have worked in other digital sectors aiming to increase on-line revenue with extra channel. Digital Marketers, Directors, Managers

Some key areas of the Google Adwords training course:

  • How Adwords Pay Per Click (PPC) works
  • Understanding quality score, how improving quality can lower your PPC & ROI
  • Setting appropriate objectives and goals for your Adwords campaigns
  • Set key performance indicators which will measure performance
  • How to identify the profitable keyword phrases
  • Tools available to you for your research
  • How to increase click-through rates (CTRs) and lower costs
  • How to take advantage of long tail keywords
  • How relevant landing pages can boost conversion rates
  • Exploring bid strategy & selecting the right bidding strategy for your campaign
  • How to integrate your PPC activity in with Google Analytics or other analytics solutions